Citroën
BETC, Paris
[2.95.066]
More Info
Citroen AX “Le Partage” [01:00]# Illustrating the claim that the AX is the car for people who don´t want to put all of their money into their car, the story of three gangsters sharing the loot. Each one of them buys his own getaway car. While two of them fo tor an expensive sports car and a glitzy limousine respectively, and soon caught by the police, the third one chooses a Citroen
AX and, as we learn, is still on the loose.
- Client Citroën
- Ad Agency BETC, Paris
- Art Director Stephane Franck
- Copywriter Laurent Dupont
- Production Company Hamster, London
- Director Peter Smillie
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