An English language exchange program connecting two different worlds. A win-win situation in which Latin American English students get to know native speakers in US retirement homes and, in return, act as a source of social contact and emotional support.

Charlie Gschwend: “I had a professor that said the best advertising is a gift. Obviously, most isn’t. But if an ad makes you laugh or cry or think, I suppose it is. While these web films gave me a good feeling, it gave the ‘talent’ much more. I can only hope that it lasted longer than a typical ad campaign.”