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Goodby Silverstein & Partners, San Francisco

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Comcast: “Future Phone Fantastic” [00:30]# A spot from Comcast’s “Dream Big” campaign promoting its triple-play package (cable TV, internet, digital telephony). Song elements (in the de rigueur folk vein currently swamping advertising) together with pleasantly designed animation are used to highlight the convenience of the package: futuristic telecommunication which, for example, enables users to phone friends via their television set since PC, phone and TV are all interconnected. Super: “Comcast. Dream Big.”

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Comcast: "Future Phone Fantastic" [00:30]# A spot from Comcast’s “Dream Big” campaign promoting its triple-play package (cable TV, internet, digital telephony). Song elements (in the de rigueur folk vein currently swamping advertising) together with pleasantly designed animation are used to highlight the convenience of the package: futuristic telecommunication which, for example, enables users to phone friends via their television set since PC, phone and TV are all interconnected. Super: “Comcast. Dream Big.”

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