Coors Light
VCCP, London
[5.14.145]
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Coors Light: “Ice Bar”# Jean Claude Van Damme in action, take two. This time, however, he is advertising not trucks but Coors Light. In seemingly effortless fashion, and quite obviously in peak condition, he fashions two huge blocks of ice into an ice bar.
- Client Coors Light
- Ad Agency VCCP, London
- Creative Director Jim Capp
- Art Director Paul Kocur
- Copywriter Jermaine Hillman
- Production Company Rattling Stick, London
- Director Daniel Kleinman
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