Daimler AG / smart
BBDO, Berlin
[1.16.035]
More Info
Smart “Shock”#
While maneuvering his Smart into a parking space, the driver is temporarily startled when he sees a friend sitting on the back seat. For a brief moment, he had forgotten that he was driving the new four-seater and not the usual two-seater model.
- Client Daimler AG / smart
- Ad Agency BBDO, Berlin
- Creative Director Michael Schachtner , Ricardo Wolff , David Missing
- Copywriter Ricardo Wolff , David Missing
- Production Company ANORAK Film
- Director Calle Astrand
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