Deerupt Installation
Jam3, Toronto
[1.19.002]
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When a shoe becomes an experience … In Deerupt, Adidas collaborated
with visual artists to transform grid structures into altered physical and
interactive forms that those exploring the installation were able to see,
touch, and experience. A shape that can be reshaped into anything
else, becoming something unexpected, playing on what is possible, and
defining what is and what isn’t. Deerupt sneakers from Adidas – Do
you already have your pair?
Damian Nunez: “Take the grid and turn it into a concept. That’s what
this piece does, in a visually striking, refreshing, interactive way. An
installation that brings together public, tech, and performers for a great
brand experience.”
- Client adidas
- Ad Agency Jam3, Toronto