Deutsche Krebshilfe
Heimat, Berlin
[5.99.054]
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Holiday spent inside your hotelroom? Sunburn gets you there. (The headline contains a variation on the claim used by one of Germany´s largest travel operators, “Neckermann gets you there.”) Campaign by a council for the prevention of skin cancer.
- Client Deutsche Krebshilfe
- Ad Agency Heimat, Berlin
- Art Director Arndt Dallmann
- Copywriter Guido Heffels, Rafael Knuth, the unknown artist studio/Oliver Haupt
- Photographer Reinhard Hunger, Hamburg
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