Archive

Shop

Deutsche Telekom, Bonn

DDB, Hamburg

[5.08.032]

More Info

Deutsche Telekom: “Memorable Moments” [01:25]# Deutsche Telekom is using a touching moment from recent television history to advertise its own services. On the 2007 UK television show “Britain’s got Talent,” the unassuming figure of mobile phone salesman Paul Potts steps onto the stage to sing Puccini’s “Nessun Dorma.” His voice moves everyone to tears, whether they are in the studio or sitting in front of their TV, laptop or mobile phone. Pay-off: “Life gives us unique moments. It’s wonderful that we can share these with other people.“ Tagline: “Discover What Connects Us. Telekom.”

More: DDB Hamburg

More: Deutsche Telekom Bonn

Lurzer’s Archive

Log In

©2025 Lürzer's Archive. All Rights Reserved.

Newsletter

By signing up to the newsletter, you agree to our Terms & Conditions.

1/0

Images

Prev Next

Deutsche Telekom, Bonn

Your cart is empty

Your Bag

Bag Total

Subtotal Cart empty

Shipping Calculated at Checkout

Checkout
Deutsche Telekom: “Memorable Moments” [01:25]# Deutsche Telekom is using a touching moment from recent television history to advertise its own services. On the 2007 UK television show “Britain’s got Talent,” the unassuming figure of mobile phone salesman Paul Potts steps onto the stage to sing Puccini’s “Nessun Dorma.” His voice moves everyone to tears, whether they are in the studio or sitting in front of their TV, laptop or mobile phone. Pay-off: “Life gives us unique moments. It’s wonderful that we can share these with other people.“ Tagline: “Discover What Connects Us. Telekom.”

Put the world's most renowned curated archive at your fingertips

Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.