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DHL Express, Diegem

Ogilvy & Mather, Stockholm

[3.08.139]

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Two co-workers meet at the water
cooler. The man is complimenting the
apparently new colleague on her hairdo
when the latter interrupts him, fastforwarding
in her mind as to how the
discussion might continue and what
acts this might lead to. To cut short the
process, she suggests that they go
back to work after all. Appropriately,
this spot advertising the DHL express
delivery service ends on the line “Can’t
afford to waste time?”

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Two co-workers meet at the water cooler. The man is complimenting the apparently new colleague on her hairdo when the latter interrupts him, fastforwarding in her mind as to how the discussion might continue and what acts this might lead to. To cut short the process, she suggests that they go back to work after all. Appropriately, this spot advertising the DHL express delivery service ends on the line “Can’t afford to waste time?”

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