Just because Pornhub’s videos are “dirty“ doesn’t mean the environment has to be … this campaign was inspired by that! The film features a couple having sex on a polluted beach to show that plastic and waste can really ruin a beautiful scene. Everytime this video is played, they will donate to Ocean Polymers (a non-profit organisation that wants to collect and reprocess plastic from the ocean). Furthermore Pornhub created a website with advice on avoiding single-use plastic.

Joakim Borgstrom: “It’s not the first time Pornhub has used its platform for a good purpose. A few months back they launched a campaign to save the bees called “Beesexual”. Now they are focusing on polluted beaches. Dirty beaches required a dirty idea. Every time the “Dirtiest Porn Ever” film is played, Pornhub makes a donation to a non-profit organisation that is planning to get a ship to collect and reprocess plastic from the oceans. I haven’t seen the film, but I hear it is dirty, dirty, dirty…”