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Dixons

M&C Saatchi, London

[6.09.114]

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In this campaign for Dixons.co.uk, an online retailer of consumer
electronics, the ads open in the familiar fonts of popular
London stores – Selfridges, John Lewis, and Harrods –
before reverting to the Dixons font for the endline.

More: M&C Saatchi London

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In this campaign for Dixons.co.uk, an online retailer of consumer electronics, the ads open in the familiar fonts of popular London stores – Selfridges, John Lewis, and Harrods – before reverting to the Dixons font for the endline.

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