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Ogilvy UK London, Ogilvy & Mather New York, Ogilvy & Mather Toronto

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DOVE
The Cost of Beauty #
The pursuit of beauty and the harmful impact social media can have on young people is poignantly portrayed in this spot for Dove by Ogilvy. Through real archival footage of a young woman called Mary, we can see in real-time how the happiness and confidence of a child can potentially be damaged by what is viewed on social media.

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DOVE The Cost of Beauty # The pursuit of beauty and the harmful impact social media can have on young people is poignantly portrayed in this spot for Dove by Ogilvy. Through real archival footage of a young woman called Mary, we can see in real-time how the happiness and confidence of a child can potentially be damaged by what is viewed on social media.

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