Emerald Nuts: “Therapist” [00:30]# Two spots presenting extreme situations: in one, everything is on fire. A man, caught in the middle of the blaze sitting on a chair, has nodded off. The firefighters come rushing in and ask whether everything is okay. “650 degrees earlier”: the man is a shrink and has a patient sitting on his sofa who is threatening to set everything alight. It would appear, however, that he is too tired to take the patient’s idle chatter seriously. On another occasion, a passenger on a flight mistakes the exit for the toilet, causing the flight attendant to be whooshed out of the aircraft – complete with trolley. The pilot, meanwhile, subsequently joins the passengers in the cabin. Both spots advertise Emerald Nuts as an effective means of improving one’s concentration and blood sugar levels.