Energizer
TBWAChiatMojo, Los Angeles
[4.89.115]
More Info
Energizer Batteries “Introduction”, “Tres Cafe”, “Nasitene” & “Chateau Marmoset” [00:20]# The spot opens on a familiar contest of battery operated bunnies in competition. But, as the VO tells us, one bunny was not invited to their playoffs. It’s the ultra-cool Energizer bunny – shades on, head cocked back, beating a big brass drum. He can clearly outlast the others, so he marches off – right out of the commercial and into the studio. “Stop the bunny, please”, someone mumbles. But even the end of the commercial cannot stop him. He rolls right on through the next ad for coffee, a medicine ad and then through a wine ad – much to the surprised of the actors in these extremely accurate parodies of typical cliché commercials.
- Client Energizer
- Ad Agency TBWAChiatMojo, Los Angeles
- Art Director Andy Dijak
- Copywriter Dick Sittig
- Production Company Coppos Films, New York
- Director Brent Thomas