ESPN Radio 1000 “Ravine” (00:30) #
This commercial for sports channel
ESPN Radio 1000 opens by showing us
the aftermath of a serious road accident.
It seems unlikely that the driver of the
car, which has hit a tree and spun over
onto its roof, has enough energy left to
be able to move. Yet, in a superhuman
effort, the accident casualty and sports
enthusiast manages to achieve the
impossible: to reach the controls on the
car radio. Tagline: There is a place for
guys like you!