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Fiat
FCB, Chicago
[5.16.116]
More Info
Fiat
Fiat’s new campaign thrives on its use of different perspectives. A wide-angle lens reduces the earth to the size of a compressed little ball on which you can go anywhere while also highlighting the roominess of the car. And almost the whole house you live in – huge when seen from a frogeye perspective – can fit into the Fiat 500X Crossover.
- Client Fiat
- Ad Agency FCB, Chicago
- Creative Director Pyro, Dallas
- Art Director Jasmine Whitmore
- Copywriter Marianna Ruiz
- Production Company Lord & Thomas, Chicago , The Mill, London , Partizan, New York
- Director Jared Eberhardt
More: FCB Chicago
[BPH.20.068]
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