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Fondation 30 Millions d’Amis
Altmann + Pacreau, Paris
[1.19.097]
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Fondation 30 Millions d’Amis “A Dog’s Life”#
Yet another campaign to remind people that pets are also a part of the family and should never be abandoned, especially not when it is just to go on vacation. This story, which tugs at the viewer’s heartstrings, follows the life of a woman as she goes from child to teenager
to mother in the company of one and the same dog, and is then witness to the pet’s sad demise.
Pay-off: “When a dog abandons its master, it’s not to go on holiday.”
- Client Fondation 30 Millions d'Amis
- Ad Agency Altmann + Pacreau, Paris
- Creative Director Olivier Altmann
- Art Director Bénédicte Potel
- Copywriter Thierry Lebec
- Production Company La Pac
- Director Xavier Giannoli
More: Altmann + Pacreau Paris
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