![Foster's Group, Melbourne](https://www.luerzersarchive.com/wp-content/uploads/2008/03/40673.jpg)
Foster’s Group, Melbourne
Clemenger BBDO, Melbourne
[3.08.121]
More Info
Above a sell-out crowd in a stadium,
the Carlton Draught skytrooper show is
about to get underway. From one of
the planes falls an outsized beer glass,
from which the yellow-clad parachutists
tumble to create an artistic formation.
While this is happening, the glass
crashes down, leaving a trail of devastation
in its path. Pay-off: “Made of
beer.”
- Client Foster's Group, Melbourne
- Ad Agency Clemenger BBDO, Melbourne
- Art Director Grant Rutherford
- Copywriter Ant Keogh
- Production Company Plaza Films, Surry Hills
- Director Paul Middleditch
More: Clemenger BBDO Melbourne
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