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French Red Cross

Altmann + Pacreau, Paris

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French Red Cross “Another Future”
A spot teaching us that emergencies are not limited to purely physical symptoms. Children from disadvantaged families are always to be treated like an emergency and that is why a girl, despite appearing to be healthy on the exterior, is rushed to school in an ambulance with blue lights flashing. A commercial for the French Red Cross.

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French Red Cross “Another Future” A spot teaching us that emergencies are not limited to purely physical symptoms. Children from disadvantaged families are always to be treated like an emergency and that is why a girl, despite appearing to be healthy on the exterior, is rushed to school in an ambulance with blue lights flashing. A commercial for the French Red Cross.

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