Gatorade
TBWA\Chiat\Day, Los Angeles
[4.15.002]
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Gatorade: “Made In New York”# To the very same strains of Sinatra’s “My Way,” US baseball star Derek Jeter decides to take an impromptu new departure. Ahead of a big game, he suddenly jumps out of a taxi on its way through the Bronx to go on a walkabout with “ordinary” folks.
- Client Gatorade
- Ad Agency TBWA\Chiat\Day, Los Angeles
- Creative Director Renato Fernandez, Brent Anderson
- Art Director Dave Estrada
- Copywriter Nick Ciffone
- Production Company Smuggler, Los Angeles
- Director Henry Alex Rubin
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