
Greenpeace
Escape Partners, London
[1.08.046]
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Greenpeace “Sunshine” (00:45) #
An elderly gent who has nodded off
briefly is rudely awakened from his slumbers by his wife, who needs enough light
to read her magazine by. In doing so, she
relies once again on her betrothed, who
lets down his pants and provides her with
light by flashing her his behind. We subsequently see a whole series of people in
different situations in which light is required, with recourse being made each
time to the same form of illumination –
“mooning.” For as long as such practices
remain in the realm of the impossible,
thus the tenor of this spot for Greenpeace, we shall have to learn how to conserve energy.
- Client Greenpeace
- Ad Agency Escape Partners, London
- Art Director Mike Wells
- Copywriter Will Barnett
- Production Company Park Village, London
- Director Sven Harding