
Guhl
David+Martin, Munich
[3.22.078]
More Info
GUHL
Genuinely Close # This tender spot for German hair care brand Guhl examines different individuals from all walks
of life showering while softly singing the lyrics
to Haddaway’s 1993 hit “What Is Love”. These intimate moments mixed with the emotional lyrics create a sense of poignancy and connection for the brand.
- Client Guhl
- Ad Agency David+Martin, Munich
- Creative Director David Stephan
- Art Director Stephanie Gordon
- Copywriter Sabrina Brandenburger
- Production Company ANORAK Film
- Director Justyna Obasi
Related Work
Lurzer’s Archive
Log In1/ 0
Images
Prev
Next
Guhl
Your cart is empty
Put the world's most renowned curated archive at your fingertips
Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.