Guhl
David+Martin, Munich
[3.22.078]
More Info
GUHL
Genuinely Close # This tender spot for German hair care brand Guhl examines different individuals from all walks
of life showering while softly singing the lyrics
to Haddaway’s 1993 hit “What Is Love”. These intimate moments mixed with the emotional lyrics create a sense of poignancy and connection for the brand.
- Client Guhl
- Ad Agency David+Martin, Munich
- Creative Director David Stephan
- Art Director Stephanie Gordon
- Copywriter Sabrina Brandenburger
- Production Company ANORAK Film
- Director Justyna Obasi