Hacey Health Initiative
Noah's Ark, Lagos
[1.21.078]
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Cover Up “Mask up”#
This public service spot from Nigeria reminds people to remain vigilant about wearing a mask, even as the COVID vaccine is becoming available. The spot opens on what appears to be a dead body lying in a hospital bed covered in a sheet. The sheet slowly reveals a man wearing a face mask. And he’s alive. The final message: “Cover up or be covered”.
- Client Hacey Health Initiative
- Ad Agency Noah's Ark, Lagos
- Creative Director Lanre Adisa , Abolaji Alausa , Maurice Ugwonoh
- Art Director Lawal Kazeem , Gabriel Olonisakin , Yekeen Ibrahim
- Copywriter Mabayomije Akinyemi , Segun Odejimi
- Production Company Underdog Productions
- Director Segun Oladimeji
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