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Publicis, Milan

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Heineken “The Canvas”
Three men turfed out of a bar onto the street in the morning move on to continue their drinking in an abandoned garage where they hit upon a super-magnet. The magnet sucks in all other bottles in the immediate vicinity. As a party mood develops, they are joined in the garage – now converted into a makeshift bar – by neighbors.

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Heineken “The Canvas” Three men turfed out of a bar onto the street in the morning move on to continue their drinking in an abandoned garage where they hit upon a super-magnet. The magnet sucks in all other bottles in the immediate vicinity. As a party mood develops, they are joined in the garage – now converted into a makeshift bar – by neighbors.

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