Heineken
Publicis, Milan
[4.17.015]
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Heineken “The Trailblazers”
All this bunch of guys really wanted to do was just have a beer at their regular – until, that is, a friend persuades them to try a new place.
Yet only after battling across the high seas, traveling to high altitudes and exploring outer space are they rewarded with the Heineken – and the girls – they came looking for? Pay-off: The City Belongs to The Brave.
- Client Heineken
- Ad Agency Publicis, Milan
- Creative Director Cristiana Boccassini, Luca Cinquepalmi, MARCO VENTURELLI
- Art Director Simone Di Laus
- Copywriter Beatrice Mari
- Director Matthijs van Heijningen
More: Publicis Milan
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