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Bartle Bogle Hegarty (BBH), London

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Heinz “150 Years Of Clean Plates”#
Heinz, a brand firmly established as an icon in the world of sauces, is now celebrating its 150th anniversary, and this happy spot was made to look back over many years of finishing up a meal with a swipe through the red stuff. Playing to 1960s novelty song “I Like It!” by comedy duo Mike and Bernie Winters, and directed by Dom & Nic, the film features plates from different cultures and eras to show just how wide-ranging the brand’s popularity is.

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Heinz “150 Years Of Clean Plates”# Heinz, a brand firmly established as an icon in the world of sauces, is now celebrating its 150th anniversary, and this happy spot was made to look back over many years of finishing up a meal with a swipe through the red stuff. Playing to 1960s novelty song “I Like It!” by comedy duo Mike and Bernie Winters, and directed by Dom & Nic, the film features plates from different cultures and eras to show just how wide-ranging the brand’s popularity is.

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