Heinz Ketchup
Wunderman Thompson MENA, Dubai
[3.22.110]
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HEINZ
The Unstainable Thobe # Heinz have paired with Wunderman Thompson Dubai to meld cultural heritage with practicality, introducing The Unstainable Thobe. The thobe is
a white garment traditionally worn by men in the Arabian Peninsula. Because the cleanliness of the robe is culturally important, Heinz teamed with specialist tailors to create a thobe that could be worn without the risk of occasional ketchup stains.
- Client Heinz Ketchup
- Ad Agency Wunderman Thompson MENA, Dubai
- Creative Director Tiago Bastos , Pablo Dachefsky
- Art Director Jericho Dizon
- Copywriter Anant Kurup , Adham Abdullah
- Production Company studio melt
- Director Tiago Bastos