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Holsten Pils
DLKW Lowe, London
[1.96.092]
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Holsten Pils “Waste” [01:35] + “Virtuality” [00:35]# MTV personality Denis Leary in his usual mode rants and raves about the additieves some beers pride themselves on. They range from grits, caramel and seaweed to .. Bat feces” – though he admits that he made that last one up. He prefers Holsten Pils, which is made from “hops, barley yeast, water – and no shit.” In the second spot he finds himself inside some virtual reality where he is offered a kind of techno beer – “Virtual bottle, virtual beer – literally no taste.” He finally pulls the plug and enjoys a bottle of Holsten.
- Client Holsten Pils
- Ad Agency DLKW Lowe, London
- Art Director Jay Pond-Jones
- Copywriter Robert Saville
- Production Company The Paul Weiland Film Company, London
- Director Frank Budgen
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