Hornbach
Heimat, Berlin
[5.17.063]
More Info
Hornbach “Hill”
In line with its new “Hornbach says sorry” tagline, the home improvement chain apologizes for the following occurrences: a car packed to the rafters with DIY stuff holds up a bunch of cyclists while climbing a hill, and the tires of a similarly overloaded car passing through a village squeal like the sound of a pig being slaughtered, sparks flying from beneath the chassis. What Hornbach does not apologize for: the huge range of 160,000 items it keeps in stock.
- Client Hornbach
- Ad Agency Heimat, Berlin
- Creative Director Guido Heffels, Felix Pfannmüller, Marlon Fischer
- Art Director Bienek Marco, Sascha Jörres
- Copywriter Lisa Marie Conzen, Mo Sadeghi
- Production Company Tony Petersen Film
- Director Big Red Button
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