Hornbach
Heimat, Berlin
[6.17.117]
More Info
Hornbach “Smashing The Cliche”
A woman is expending maximum effort in a bid to smash several clichés associated with being a woman, using a hammer held aloft to shatter some outsized clay figures. A sexily clad figure clinging to a pole, a cute-looking little princess, and an entire wall all subsequently succumb, biting the dust swirled up by this iconoclastic act.
Spot for home improvement retailer Hornbach.
- Client Hornbach
- Ad Agency Heimat, Berlin
- Creative Director Guido Heffels
- Copywriter Guido Heffels , Marlon Fischer
- Production Company Stink, Berlin
- Director Jones+Tino