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JWT (J. Walter Thompson), London

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HSBC “Global Citizen”
IT Crowd star and comedian Richard Ayoade takes us on an everyday trip surrounded by all sorts of international influences, commencing
with a cup of Costa Rican coffee, continuing on through German and Japanese cars, American movies, Korean tablets, and Chinese food, and ending with a French pooch beside him. All of this to remind us that Britain is a wonderful little lump of land in the middle of the sea, yet – despite its Brexit decision – not an island but part of something far, far bigger.

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HSBC “Global Citizen” IT Crowd star and comedian Richard Ayoade takes us on an everyday trip surrounded by all sorts of international influences, commencing with a cup of Costa Rican coffee, continuing on through German and Japanese cars, American movies, Korean tablets, and Chinese food, and ending with a French pooch beside him. All of this to remind us that Britain is a wonderful little lump of land in the middle of the sea, yet – despite its Brexit decision – not an island but part of something far, far bigger.

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