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Iansa

Young & Rubicam (Y&R), Singapore

[2.07.134]

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(Michael Hoskins, 41, was watching television. His night shift was due to start in an hour. At 12.45am, pouring his second cup
of coffee, he heard a loud bang. Rushing upstairs, he found his 3 year old son lying in a pool of blood clutching his father’s
handgun. Claim: It’s not easy to put lives back together.) Campaign for Iansa, the International Action Network on
Small Arms.

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(Michael Hoskins, 41, was watching television. His night shift was due to start in an hour. At 12.45am, pouring his second cup of coffee, he heard a loud bang. Rushing upstairs, he found his 3 year old son lying in a pool of blood clutching his father’s handgun. Claim: It’s not easy to put lives back together.) Campaign for Iansa, the International Action Network on Small Arms.

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