Ikea
Hjaltelin, Stahl & Co, Copenhagen
[3.20.077]
More Info
IKEA Denmark launched the Black Friday (Re)Sale campaign, asking customers to “buy used instead of new this Friday” on DBA, Denmark’s largest second-hand marketplace. This campaign showed another brand’s logo in an IKEA ad for the first time ever.
- Client Ikea
- Ad Agency Hjaltelin, Stahl & Co, Copenhagen
- Creative Director Jabali Ravn , Simon Engstrøm , Kenneth Kaadtmann
- Art Director Karl Kristian Krarup Kjær
- Copywriter Maj Erstrup , Aske Kror , Tim Paschen
- Photographer Ken Hermann
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