A fascinating simulation game: How will we live in the future? With the
help of 15 experiments, at Ikea was speculated abouton how life in
our own homes could change, both technologically and emotionally.

Roberto Fara: “As a designer and a fan of technology I can’t ignore
this beautiful and interesting execution of what the future of the house
could be. It’s not necessary to be real and functional, sometimes as an
industry we have to allow ourselves to imagine, to play, to surprise and
explore more. This is what this project is about. Extraordinary things.”