JC Penney “Magic” 801:00) #
All the characters in this playful commercial
seem to be little magicians pulling rabbits
out of hats, conjuring coins from the
noses of sausage sellers, or causing cars
to vanish into thin air. The tricks are designed
to prevent mishaps such as a parking
ticket, an accident, or late arrival at the
office. The slogan: “Today’s day is to work
your magic.”