Kiss FM Radio Station
Abbott Mead Vickers (AMV) BBDO, London
[2.97.080]
More Info
Kiss FM “Day Tripper” [00:30],”Long Arm” [00:40], “Higher Rise” [00:20] + “The Edge” [00:30]# New spots for a radio station which can be received only within a certain range. We see kids cruising to find the right spot, and a man climbing the roof of his house with his radio in order to pick up Kiss FM. The third spot shows a high-rise in which only half of the residents are able to listen to the station. In the last spot, the receiving edge runs straight through an evening crowd on a lawn. While one half of the crowd parties to the music, the other half has to settle for more boring activities.
- Client Kiss FM Radio Station
- Ad Agency Abbott Mead Vickers (AMV) BBDO, London
- Art Director Walter Campbell
- Copywriter Tom Carty
- Production Company Tony Kaye & Partners, London
- Director Walter Campbell