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KLM

Britny, Stockholm

[6.13.002]

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Online service “My Dream Catcher” from Dutch airline KLM is designed to boost customer loyalty and retention. After selecting
destination and date, travelers are provided with a list of information about recommended hotels, activities, etc. culled from a variety
of sites (e.g. TripAdvisor, Google +, Yelp) and presented in easy-to-read, visually appealing manner on this platform.

Nir Refuah: “More of a utility than a campaign, the KLM Dream Catcher is a very cute and helpful aggregator that collects popular recommendations about locations worldwide and then moves to the user’s mobile while visiting
the location.”

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Online service “My Dream Catcher” from Dutch airline KLM is designed to boost customer loyalty and retention. After selecting destination and date, travelers are provided with a list of information about recommended hotels, activities, etc. culled from a variety of sites (e.g. TripAdvisor, Google +, Yelp) and presented in easy-to-read, visually appealing manner on this platform.

Nir Refuah: “More of a utility than a campaign, the KLM Dream Catcher is a very cute and helpful aggregator that collects popular recommendations about locations worldwide and then moves to the user’s mobile while visiting the location.”

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