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Kraft Heinz Company
Johannes Leonardo, New York
[4.23.093]
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KRAFT HEINZ
Deliciously Predictable #
With an array of practical effects and vivid visuals, Johannes Leonard takes an unpredictable spin on the predictability of oven chips. With a charming surrealism, we are taken through scenes with a variety of characters (including a talking tree and a texting mermaid) who, in musical fashion, sing about the certainty of things in life. One of these certainties is the predictable deliciousness of Ore-Ida Oven Chips.
- Client Kraft Heinz Company
- Ad Agency Johannes Leonardo, New York
- Creative Director Nathan Frank, Hunter Hampton, Jeph Burton
- Art Director Marjorie Vardo
- Copywriter Prit Patel
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