L214
Brand Station, Paris
[6.18.022]
More Info
Producing 1 kg of meat-based proteins wastes 7,900 liters of water.
Let’s try to remember that we can live without meat but not without water.
Campaign by French charity L214 casting a light on the horrendous water footprint of meat during BBQ season.
- Client L214
- Ad Agency Brand Station, Paris
- Creative Director Damien Guiol , Samy Benama , Loïc Chauveau
- Art Director Damien Guiol
- Copywriter Samy Benama
- Illustrator Antoine Magnien , Frederic Tribolet