La Mondiale
Euro RSCG, Paris
[4.93.062]
More Info
La Mondiale [00:30]# A breathtaking rostrum camera pan that starts inside a human cell, continues through the human body, emerges from a pore to show us the man it belongs to, standing in his fishing boat, and proceeds on into space where it ends with a view of the earth. VO: “At La Mondiale, man is all we insure. And that is quite a lot.”
- Client La Mondiale
- Ad Agency Euro RSCG, Paris
- Art Director Joseph Vinekel
- Copywriter Georges Picot
- Production Company Gedeon Communications, Paris
- Director Michael Bigelow