Land’s End
Firstborn, New York
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More Info
This site is a charity appeal from Lands’ End (the US fashion producer) in the form of coats for the homeless in Boston. The graphics
on the website provide information on the current situation of the homeless and the amount of donations thus far received.
Daniele Fiandaca: “Uses data visualization in an extremely interesting way to encourage participation in this noteworthy project.
Also ties the physical and the digital world in a nice way, allowing you to view your online donation according to the receipt you
received at the donation point.”
- Client Land's End
- Ad Agency Firstborn, New York
- Art Director Aaron Pollick , Michael Kuzmich , Brett Swanson
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