Lee Dungarees
Fallon, Minneapolis
[3.98.113]
More Info
Lee Dungarees “The Buddy Lee Story Part One”, “The Buddy Lee Story Part Two” : 180s each, “Milkman”. “Car”, + “Twister” [00:30]#
An interesting project for Lee Dungarees is this campaign consisting of a two-part spoof documentary recounting the rise and fall of Lee’s 14-inch “spokesdoll” Buddy Lee, and several 30-second commercials that chart his return as an action hero whose outfit always survives even though his rescues tend to fail.
- Client Lee Dungarees
- Ad Agency Fallon, Minneapolis
- Art Director Andy Azula
- Copywriter Greg Hahn
- Production Company Satellite, London
- Director Spize Jonze
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