Let’s Put Sequeira In It’s Right Place
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Museum appeal seeking to prevent an iconic work by a Portuguese artist from going abroad. The painting was “sold” pixel-by-pixel to everyone from the president down to people on the street, kindling an interest in art while raising a sum in excess of that required in just six months.
João Coutinho: “10 million inhabitants. 10 million pixels. 1 painting to save.”
- Client Publico, National Museum of Ancient Art
- Creative Director Pedro Bexiga, Marcelo Lourenço, Ruben Andrade
- Art Director Joao Ribeiro, Richard Warrell, Pedro Bexiga, Marcelo Lourenço, Rafael Canário, Hugo Raminhos
- Production Company Fast Forward
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More: National Museum of Ancient Art, Publico
[BIL.11.138]
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Let’s Put Sequeira In It’s Right Place
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