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Levi’s

Bartle Bogle Hegarty (BBH), London

[2.04.117]

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Levi´s “Hotdog” (00:30)# Levi’s make jeans to suit just about any taste imaginable: bootcut, superpressed or engineered, they’ve got it all. And differently shaped trousers call for individual spots. The young man in the first is trying to convince the salesgirl at the hotdog stand that things which obviously don’t go together very well could still be successfully combined. And, in the second, two guys animatedly discuss which jeans model is the most stylish. The new Levi’s anti-fit is very stylish, anyway, and apparently a runaway success with the girls.

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Levi´s "Hotdog" (00:30)# Levi's make jeans to suit just about any taste imaginable: bootcut, superpressed or engineered, they've got it all. And differently shaped trousers call for individual spots. The young man in the first is trying to convince the salesgirl at the hotdog stand that things which obviously don't go together very well could still be successfully combined. And, in the second, two guys animatedly discuss which jeans model is the most stylish. The new Levi's anti-fit is very stylish, anyway, and apparently a runaway success with the girls.

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