LG
Young & Rubicam (Y&R), São Paulo
[6.18.093]
More Info
Strapline: The sublime value of silence.
Campaign for the LG Air Conditioner, promoting its silent operation feature by recounting the stories of renowned scientists who valued silence.
- Client LG
- Ad Agency Young & Rubicam (Y&R), São Paulo
- Creative Director Rafael Pitanguy , Mourao Kleyton , Beto Rogoski
- Art Director Rafael Oliveira
- Copywriter Laura Esteves , Rafael Pitanguy