“Country Road” [00:30]# How do great men come up with their brilliant ideas? This spot for Little Caesar sheds some light on this. We see the owner of Little Caesar driving down a country road. He’s overtaken by some redneck driving a van loaded with chickens. One of the cages falls off and one of the chickens a grotesque looking rubber model, not a real one is smashed against the windshield of the owner of the Little Caesar chain, squawking, “Buck, buck, buck,” throughout. At which point inspiration strikes. “Pizza for a buck!” our entrepreneur shouts. “How do I ever come up with these ideas!”