Living With Lag
ANR BBDO, Stockholm
[4.15.002]
More Info
A series of scenes from everyday life in which people wear headsets to demonstrate the delay effect of internet lag.
Levi Slavin: “This is an oldie, but as the Oculus Rift ideas start clogging this year’s award shows, I keep finding myself rewatching it. The farthest edge of human intelligence and we still look like idiots. All because of Lag.”
- Client ume.net
- Ad Agency ANR BBDO, Stockholm
- Creative Director Andreas Lönn
- Art Director Oskar Skott
- Copywriter Stephanie Moradi , Daniel Ahlman
- Production Company Stopp Family , Hard Hat