Loro Piana
Jaques Vanzo, London
[1.14.002]
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The Loro Piana brand stands for high-quality handmade products. Fittingly, the experience one gets from visiting this website, iPad
and iPhone app is one of luxury and classic elegance. By clicking through numerous “scenes,” users can browse various products
designed for those scenes and events. Each one is presented in a way that takes into account the personality and purpose of that
specific product, and the user is frequently invited to interact.
Luciano Foglia: “On this project, I was able to work with very talented illustrators and graphic artists. There are
around 100 animations, live action videos and stop motion scenes to discover.”
- Client Loro Piana
- Ad Agency Jaques Vanzo, London
- Creative Director Steve Price, Jaques Vanzo, London, Marcus Punter-Bradshaw, Luisa Vanzo
- Art Director Luciano Foglia
- Copywriter Mike Reed
- Illustrator Bobby Kennedy
- Production Company Unit9, London
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