LOTO
DDB, Paris
[4.03.128]
More Info
Loto “The sailing harbour” (00:35)# An initially confusing commercial. The camera swerves amongst harbouring ships while the cameraman intones a nursery rhyme. “Eeny meeny miney moe, catch a tiger by his toe, if he squeals let him go, meeny miney moe”? The dénouement is also the claim. The man behind the camera has won the lottery and is currently trying to choose one of the yachts.
- Client LOTO
- Ad Agency DDB, Paris
- Art Director Nicolas Chauvin
- Copywriter Olivier Moine
- Production Company Why us, Saint-Cloud
- Director Arnaud Roussel