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“Portrait in pink” colored sketch over a notebook by Alma Rosenbaum, age4.
Campaign for photo book mobile app Lupa, which invites parents to turn their children’s drawings – just like photos – into a printed book. (The ads ran as a
three page-campaign: the child’s drawing was shown on a spread – as seen above –, with an image of the actual product on the following page.)

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“Portrait in pink” colored sketch over a notebook by Alma Rosenbaum, age4. Campaign for photo book mobile app Lupa, which invites parents to turn their children’s drawings – just like photos – into a printed book. (The ads ran as a three page-campaign: the child’s drawing was shown on a spread – as seen above –, with an image of the actual product on the following page.)

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